Client: Eventige (https://www.eventige.com)
Project Overview: Eventige is a full-service digital marketing agency that specializes in creating effective marketing strategies and campaigns for businesses across various industries. The goal of this one-year SEO project was to enhance Eventige’s online visibility, improve organic search rankings, and drive organic traffic to their website.
Duration: 12 months
Objectives:
- Increase organic traffic to Eventige’s website.
- Improve keyword rankings for relevant search terms.
- Enhance the overall online presence and brand visibility.
- Generate high-quality backlinks to improve domain authority.
- Optimize on-site content and technical SEO elements.
Strategy and Activities:
- Keyword Research:
- Extensive keyword research to identify relevant, high-traffic keywords.
- Analysis of competitors’ keyword strategies.
- On-Page SEO:
- Optimization of meta tags (title, description, headings) for target keywords.
- Content optimization for SEO, including adding and improving content as needed.
- Internal linking to improve site structure and user experience.
- Implementation of schema markup for rich snippets.
- Technical SEO:
- Comprehensive technical audit to identify and resolve issues affecting website performance.
- Optimization of site speed and mobile-friendliness.
- Improved website security through SSL implementation.
- XML sitemap creation and submission.
- Canonicalization of pages to avoid duplicate content issues.
- Content Strategy:
- Development of an engaging and relevant content calendar.
- Regular blog posts and articles targeting long-tail keywords.
- Optimization of existing content for better search engine visibility.
- Link Building:
- Outreach to industry-specific and authoritative websites for link building opportunities.
- Creation and promotion of high-quality, shareable content to attract backlinks naturally.
- Monitoring and disavowing of toxic backlinks.
- Local SEO:
- Optimization of Google My Business (GMB) profile.
- Consistent business information across online directories.
- Encouraging customer reviews and ratings.
- Analytics and Reporting:
- Regular monitoring of website performance using Google Analytics and Google Search Console.
- Monthly and quarterly reports to track progress and adjust the strategy accordingly.
Results:
Over the course of the 1-year project, the SEO efforts for Eventige.com led to significant improvements in their online visibility and organic search performance:
- Organic traffic increased by 150%.
- Multiple keywords ranked on the first page of search engine results.
- Domain authority improved from Initial DA 11 to Final 36.
- High-quality backlinks from reputable websites were acquired.
- Improved user experience and technical site performance.
Client Testimonial:
“I would like to personally thank Curix InfoTech for their professional SEO services and great work in assisting me get better Google page rankings and increase in inquiries over the last 3 months. They have done beyond my expectations. I would honestly explain I was somewhat concerned dealing with the overseas companies but with the attention to work and the results received to date I can thoroughly recommend Curix to any potential business looking for a SEO company to take care of all their requirements.”
Conclusion:
This 1-year SEO project for Eventige.com successfully achieved the set objectives, resulting in increased organic traffic, higher search engine rankings, and a stronger online presence. The ongoing commitment to quality content, technical optimization, and link-building strategies will continue to benefit Eventige.com for years to come.